Soccer and Other Foot-Intensive Sports Can Lead to Unsightly Feet Later in Life

(PRWEB) April 26, 2006 -- From the time we're teenagers, our feet take a beating playing soccer and baseball, and from being pinched into tight, but fashionable shoes.

C. J. Buck, MIA of Xenna Corporation (www.xenna.com ), a distributor of natural foot, skin and hair products, says, "When you play soccer or other contact sports, your feet can start to show signs of nail discoloration and callus, which tends to get worse later in life.”

The amount of time players spend in an actual game is very small compared to the time spent conditioning and practicing with repetitive drills, running and scrimmages. Soccer, football, lacrosse and rugby all require miles of running, with quick stops and starts, which are very hard on toenails and heels.

Xenna distributes NonyX® Nail Gel and CalleX® Ointment, which were developed and patented using formulations that focus on the exfoliation of keratin -- the protein contained in skin and nails. The result is innovative, natural foot care products that address the cosmetic appearance of unattractive feet and nails.

Calluses, which are usually associated with dry, cracked heels, develop when there is excessive pressure on a particular area of the foot. Prevention includes wearing properly fitted footwear and avoiding tight-fitting stockings or socks.

However, footgear alone often does not prevent athletes from developing calluses. That is why Xenna has developed diabetic-friendly CalleX® Callus Ointment with natural exfoliating enzymes to combat the problem of calluses and cracked, dry heels.

CalleX has been shown in consumer studies to significantly reduce callus, dry, flaking skin and cracking on soles and heels within 15 to 30 days. Acid-free and safe for diabetic use, CalleX moisturizes dry, rough or flaky skin, and exfoliates and thins callused areas, while leaving normal skin unaffected.

Another problem that high school and college athletes often contend with later in life is yellow, discolored and unsightly toenails. Xenna’s patented, diabetic-friendly NonyX® Nail Gel, takes a unique, natural approach to the problem.

NonyX is a topical, easy-to-use gel that breaks down and removes keratin debris - the discolored, yellow or thick granular buildup under nails that causes them to become discolored and unattractive.

NonyX Gel softens keratin debris using natural ethanoic acid, which permits it to be scraped out with a manicure tool, beginning after about four weeks. Once the white or yellow keratin debris is removed, nails look clear and regular use of the gel keeps them keratin debris free and attractive.

Buck says, “A number of top professional football and basketball teams have used our products to keep their feet and hands in top condition. Last year, Xenna’s NonyX® Nail Gel was nominated by a professional football player for inclusion in FX Sport’s National Football League Alumni Guide and Yearbook. Only products personally endorsed by a player are permitted to appear in that publication.”

All Xenna products are unconditionally money-back guaranteed. For more information call 800-368-6003.

CalleX Ointment is sold in footcare section at Walgreens, Longs and many Medicine Shoppe pharmacies. CalleX can also be purchased online at www.drugstore.com, www.FootSmart.com and www.xenna.com.

NonyX Nail Gel can be purchased in the footcare section of Walgreens, Rite Aid, Longs, Eckerd Pharmacy , Brooks Pharmacy, Duane Reade, Medicine Shoppe pharmacies and Wal-Mart. CVS Pharmacy will have NonyX Gel on its shelves by the end of April. NonyX Gel is also available at HEB and Brookshire grocery stores, and online at www.drugstore.com, www.FootSmart.com and www.xenna.com (800-368-6003).

Xenna Corporation is a privately-held, woman-owned company which develops and distributes natural personal care products for skin, hair and nails. To view before and after photos, click on www.xenna.com.

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